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Home - Who We Are - Tom McCarthy


Tom McCarthy, Founder of FIRE-UP Training and Development
Tom graduated from the University of North Carolina at Chapel Hill in 1983 with a political science degree. In addition to being an honor student, Tom was also a member of the varsity football team. He began his business career in 1984 as a financial advisor for a New York Stock Exchange member firm. In his three years with the firm he became one of the firm's top producers.

While at the firm, Tom began conducting training for new brokers using the strategies he had developed that led to his own success. In 1986 Tom joined Robbins Research and Associates, an international training organization, as its National Sales Manager and National Sales Trainer. In three years at Robbins Research Tom hired, trained and led a sales force that achieved annual sales increases of over 200%. While at Robbins Research, in addition to his leadership duties, Tom also delivered over 200 presentations to audiences throughout North America.

In 1990 Tom formed Thomas McCarthy & Associates and began creating and teaching his own peak performance models. His performance models include FIRE-UP Your Presentations (Persuasive Presentation Training), TRUE Leadership (Leadership Training), STEP-UP Your Sales (Sales Training) and It's All in Your Head (Peak Performance Motivational Training). Tom is also the author of the critically acclaimed book, FIRE-UP Your Presentation and FIRE-UP Your Results. Tom has delivered training to thousands of people throughout North America, Europe, the Middle East, Asia, Australia and New Zealand. His clients include market leading companies like Cisco Systems, Centex Homes, Union Bank of California, Whirlpool, Coca Cola, PacifiCare and Johnson and Johnson.


Arthur Schwartz, Senior Trainer
Tanya Thomas, Senior Trainer
Michael Hutchison, Senior Trainer

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